Friday Late event

On the last Friday of every month, the V&A hosts a contemporary late night event in the museum. Centred around a theme or exhibition, the evenings feature live performances, guest DJ’s and often hands-on activities as well as a late bar.

What a great idea!

Similar to dfactory but with a more casual appeal, no real purpose other than view an exhibition. Its aimed at a young audience providing a funky environment of like-minded people to just hang out and enjoy an activity. A good way to launch craft activities and start groups and design related clubs and engender feeling of ownership and belonging - a future audience.

I like it! Top marks to the V&A working towards securing the future. If you go to the link you’ll also get great instructions on RSS feeds and how to use them.

See also the MCA who’s working to secure a future audience through their afterhours event Generationext, a program for school students.

You have to start them young.